YoloWink was founded by CEO Mr. Kirit Dwarkadas Mehta in 2024. He was inspired to create a brand that unquestionably reflects personal style and is affordable for everyone. His dynamic principle was to unify trendy designs with the highest quality of artistry so that every single pair of YoloWink sunglasses tells a unique and fascinating story!
The word YoloWink is a formation of “Yolo” that personifies “You Only Live Once” and “Wink” for an “eye wink”, fencing the idea that life is too short to be wearing boring accessories. From kickstarting his career in the optical industry to marking his place as a Joint Secretary of the Mumbai Eyewear Forum and a Committee Member of the Mumbai Optical Association, Mr. Mehta’s extensive optical industry experience encouraged him to be at the pulse of the latest fashion trends and high-quality materials.
INDUSTRY EXPERTS
As our brand flourishes, our forte will be focused on designing and crafting durable, budget-friendly eyewear without compromising on style. Our industry experts have implemented a standard and incredible customer experience by meticulously paying attention to the design process of every sunglass and computer glass.
USAGE & DURABILITY
YoloWink sunglasses and computer glasses are designed for everyday use, to block harmful UV rays from the Sun, and reduce eye strain and fatigue. Whereas, YoloWink computer glasses are specifically designed to minimize discomfort caused by prolonged usage of digital devices.
YoloWink’s both, sunglasses and computer glasses, contribute to your eye health and keep your eyes protected from potential damage.
A GLIMPSE OF OUR JOURNEY
In 1979, he started his first job in the eyewear industry and then shifted to import-export of eyewear materials to wholesaling of eyewear. With his expertise and experience in the optical industry, he is now paving his way into the eyewear business venture.
Mr. Mehta has faced numerous obstacles while building YoloWink. From sourcing raw materials to establishing a recognizable brand, every challenge was met with resilience and creativity.
MISSION & VISION
Our mission and vision is to provide high-quality, durable, stylish and ageless eyewear for every gender to meet trending designs with budget-friendly options.
FROM OUR FOUNDER's DESK
“No matter what life throws at you, let YoloWink accompany you, remind you to live life to the fullest; wink at life and shine bright!”
- Mr. Kirit Dwarkadas Mehta (Founder & CEO – YoloWink)